Frequently Asked Questions:

What makes Fulton Analytics different from other Microsoft Partners? We focus exclusively on Microsoft’s Data & AI ecosystem — including Microsoft Fabric, Power BI, Azure, SQL, and AI solutions. Data is not a side practice for us; it’s our core competency. Our deep specialization allows us to design scalable architectures, modern data-fabric ecosystems, and business-aligned analytical capabilities that truly drive actionable insights and ROI. Larger firms focus on “billable hours” and “doing everything”. At Fulton Analytics we focus on relationship and providing hyper specialization throughout the Microsoft Fabric ecosystem.

What Microsoft Fabric capabilities does Fulton Analytics provide? Fulton Analytics provides industry leading Microsoft Fabric solutions including a one-of-a-kind Fabric Managed Support & Advisory offering. We leverage a hive-mind, to support to various facets of Microsoft Fabric across medallion lakehouse architecture, data engineering pipelines, semantic modeling, real-time analytics, governance integration, data agents, intelligent automation, and AI innovation. We design scalable, secure environments aligned to business strategy. Our team ensures Fabric is implemented for performance, cost efficiency, and long-term AI readiness across the organization.

Why should we choose Fulton Analytics over a larger national or global consulting firm? Fulton Analytics delivers enterprise-grade Microsoft Data & AI expertise with boutique-level attention. Unlike offshore-heavy firms, our consultants are Midwest-based, highly experienced, and deeply engaged in your business outcomes, not just project deliverables. We prioritize relationships, responsiveness, and long-term value over transactional engagements.

Why do clients stay with Fulton Analytics long-term? Clients stay because of our high-touch and high-trust approach. Our transparency, responsiveness, and consistent-communication delivery build confidence at the leadership level. By aligning technology initiatives with measurable business outcomes, we earn long-term partnerships rooted in accountability, trust, and shared success.

Does Fulton Analytics use offshore, nearshore, or outsourced resources? Not at all. Fulton Analytics is committed to building a team of Midwest-based consultants who collaborate in real time with clients. This model improves responsiveness, strengthens accountability, and fosters genuine partnership. We believe proximity matters when solving complex data challenges and driving transformation initiatives that impact leadership decisions.

How does Fulton Analytics ensure a high-touch client experience? We emphasize proactive communication, executive alignment, and senior-level delivery from day one. Clients work directly with experienced consultants who understand business strategy as well as technology. We conduct regular checkpoints, transparent reporting, and collaborative planning sessions to ensure expectations are exceeded and trust remains strong.

Can Fulton Analytics support both strategy and execution? Yes. We guide organizations from strategic vision through, architecture, technical deployment, adoption, and managed support. Whether facilitating executive workshops, designing Microsoft Fabric architectures, implementing governance with Purview, or delivering advanced analytics, we remain accountable through full lifecycle execution to ensure outcomes align with long-term business strategy.

How do you approach data strategy differently? We treat data as a strategic asset rather than a technical project. Our Data Success Framework integrates executive goals, governance frameworks, scalable architecture, and AI readiness into a unified Data & AI roadmap. Every initiative connects to measurable KPIs, ensuring technology investments directly support revenue growth, efficiency, risk mitigation, and digital innovation.

What industries does Fulton Analytics serve? We partner with mid-market and enterprise organizations across retail & consumer goods, manufacturing, construction, renewable energy, healthcare & EMS, financial services, non-profit, and professional services. While industries vary, our Microsoft-focused Data and AI expertise remains consistent. We tailor architectures and analytics strategies to each organization’s operational and regulatory landscape.

How do you ensure long-term success after project completion? We prioritize teaching our clients “how to fish”. We focus on thorough documentation, knowledge transfer, and offer ongoing support options. Our engagements include training, governance standards, and scalable design principles so clients are not dependent on external support. By focusing on the people, we ensure solutions continue delivering value well beyond implementation milestones.

How do you ensure our data investments are future-proof? We design cloud-first, scalable architectures using Microsoft Fabric, Azure, modern lakehouse patterns, and strong governance frameworks. Our solutions emphasize flexibility, cost optimization, and AI readiness. By aligning technical design with evolving Microsoft innovation, we ensure your data platform adapts to future demands.

How do you measure success on engagements? Success is measured by business impact, not dashboards delivered. We define clear metrics aligned to revenue growth, margin improvement, operational efficiency, forecasting accuracy, governance maturity, or AI adoption. Regular executive reviews ensure alignment, transparency, and accountability throughout the engagement lifecycle.


Is Microsoft Fabric better than Databricks or Snowflake? Our consulting answer is “it depends”. What is your organization trying to accomplish? How much of a Microsoft data-footprint do you currently have? Microsoft has built a unified cloud ecosystem for companies to advance in the age of AI. Microsoft Fabric has the data centers, capacity, and momentum to meet organizations needs in this space.

How does Fulton Analytics approach Fabric architecture design? We meet our clients where they are at and right-size an approach to migrate to Microsoft Fabric. We teach as we go along and explain the process and the technology. We align with the business, then architect a Fabric environment leveraging OneLake, medallion lakehouse design, optimized dataflows, and governed semantic models. Our approach balances performance, security, and cost control/monitoring.


How does Fulton Analytics ensure governance within Microsoft Fabric? We integrate governance through structured workspace design, role-based security, data classification, lineage documentation, and Microsoft Purview alignment. Governance is embedded from day one, not retrofitted later. This ensures compliance, transparency, and trusted data consumption while enabling business users to innovate confidently within secure guardrails.

Does Fulton Analytics support real-time analytics in Microsoft Fabric? Yes. We design and implement real-time analytics solutions leveraging Fabric event streams, streaming datasets, and optimized data models. These capabilities enable operational dashboards, near real-time KPIs, and proactive decision-making. Our solutions balance performance, cost management, and business usability to ensure timely, actionable insights.

What is included in Fulton Analytics’ Managed Services for Microsoft Fabric? Our Managed Services include proactive monitoring, performance optimization, cost management, security oversight, enhancement roadmaps, and user support. We act as an extension of your team, ensuring Fabric environments remain stable, secure, and continuously improving while freeing internal resources to focus on strategic initiatives.

How does your Managed Services model differ from traditional support contracts? Traditional support reacts to issues. Fulton Analytics’ Managed Services are proactive and strategic. We continuously monitor system health, optimize architecture, identify improvement opportunities, and align enhancements to business goals. Our model emphasizes partnership, accountability, and long-term platform maturity rather than ticket-based troubleshooting.

Can Fulton Analytics provide ongoing Power BI and semantic model support within Fabric? Yes. We provide ongoing support for semantic models, dataset optimization, DAX performance tuning, governance enforcement, and report enhancements within Fabric. Our team ensures reporting environments remain accurate, performant, and aligned to evolving business requirements while maintaining strong documentation and version control standards.

How quickly can Fulton Analytics deploy Microsoft Fabric solutions? Our team of Certified Fabric Consultants are nimble. Deployment timelines vary based on complexity, but we prioritize phased delivery to show value quickly. Initial architecture and core reporting foundations can often be established within weeks. We combine rapid implementation with disciplined governance to ensure long-term scalability and executive confidence.

Can Fulton Analytics migrate our existing Power BI or Azure environment into Microsoft Fabric? Yes. We assess your current Power BI, Azure, or legacy data warehouse environment and create a structured migration roadmap into Fabric. Our team minimizes disruption, optimizes costs, modernizes data pipelines, and strengthens governance. The result is a streamlined, unified platform designed for scalability and improved analytics performance.

Why should we trust Fulton Analytics with ongoing Fabric Architecture & Ongoing Support? Honestly, nobody does it better than us or cares more about your success. Midwest-based consultants, and high-touch engagement model create accountability and transparency. Clients trust us because we align technical decisions with measurable business impact, ensuring a while-glove experience with Fabric Architecture, Advisory, Support, and Managed Services.


Does Fulton Analytics have advanced Artificial Intelligence capabilities? Yes. Delia Marie is the Head of AI Integration for Fulton Analytics. Delia is focused on driving AI integration, innovation, and adoption across the company to streamline business process, intelligent automation, and prototype AI use-cases for our clients. With this sort of R&D, out team of AI experts continue to explore the AI tooling across Claude Code, Perplexity, Replit, Open AI, ChatGPT, CoPilot, and more.

What should we know about Delia Marie? Delia is pushing AI innovation and intelligent automation across the company at Fulton Analytics. Delia is friendly, affable, and always ready to tell a funny joke. Delia also knows her stuff about Data & AI and can answer clients questions on the AI landscape changing so rapidly. “Uffda!” Delia is also ready to respond to your questions with some “Minnesota Nice” and a friendly conversation to help you keep moving forward.